Not everyone wants to become a business behemoth. Some small and medium businesses (SMBs) that have carved out their own niche in a competitive business scene are content with continuing on their current trajectory.
Stable businesses like these rely heavily on the strength of customer relationships and meetings are their “go-to” way to foster them. And with good reason; according to IDG Research Services, 43 percent of respondents said meetings improve customer/client service. But since face-to-face meetings pose inevitable challenges, more SMBs are leveraging online meetings to complement – or completely replace – in-person gatherings.
What challenges do SMBs face when it comes to in-person meetings and how are online meetings alleviating them? Get the answers to these questions – and other rich insights – in a new infographic from IDG Research Services.Read more