Making the Connection: How Top Sellers Leverage Web Conferencing to Win

Better, faster and more effective connections are something that every B2B sales professional wants to speed up the sales cycle. Especially as they face doing more in less time while still needing to hit their quotas. To do this, more sales professionals have made video-enabled conferencing solutions a core part of their sales toolkit.

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WEBINAR: How to Tell Visual Stories Virtually

Here’s an interesting stat: people remember only 10% of what they hear, but 65% of what they see. It might seem like a good tidbit for your next trivia night, but it’s a fact business communicators would be wise to remember. Why? Because using visuals in the right way is essential to telling a compelling story and drawing an audience in.

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Three Successful Webinar Formats

Webinars are a great way to reach a large group of people all at the same time. And webinars are known for converting leads to sales—at a rate of 17.8% in a study conducted by Implisit.

A successful webinar keeps the audience engaged, and that depends not just on the information presented, but on the way in which it’s presented. Try one of these formats for a successful webinar.

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Identify the Content Fatigue Symptoms. Then Get the Cure.

You know how content fatigue feels. Your inbox is inundated. You can’t keep up with all the likes and tweets from your social networks.

What are the symptoms of content fatigue in your marketing? Find the cure with our newest infographic, “The Cure for Content Fatigue: Online Events.”

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Three Musts for Successful Online Events

Online meetings are gaining popularity as extremely cost-effective and engaging mediums to collaborate with employees, partners and teams who may not be in the same location. However, when your objectives are to share information or attract more leads and not necessarily to collaborate over a project or initiative, hosting an online event may be a better alternative. And now is the time to be sure you have the right tools so your events are flawless every time.

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