{"id":382697,"date":"2020-09-17T12:10:02","date_gmt":"2020-09-17T19:10:02","guid":{"rendered":"https:\/\/blog.webex.com\/uncategorized-it\/aggiornamento-mensile-potenziare-il-net-promoter-score-e-la-collaborazione-sul-posto-di-lavoro-con-le-soluzioni-cisco-contact-center\/"},"modified":"2020-09-17T12:10:02","modified_gmt":"2020-09-17T19:10:02","slug":"aggiornamento-mensile-potenziare-il-net-promoter-score-e-la-collaborazione-sul-posto-di-lavoro-con-le-soluzioni-cisco-contact-center","status":"publish","type":"post","link":"https:\/\/blog.webex.com\/it\/esperienza-clienti\/aggiornamento-mensile-potenziare-il-net-promoter-score-e-la-collaborazione-sul-posto-di-lavoro-con-le-soluzioni-cisco-contact-center\/","title":{"rendered":"Aggiornamento mensile: Potenziare il Net Promoter Score e la ..."},"content":{"rendered":"<p><span><br \/>\n  <strong>Mantenere l&#8217;esperienza del cliente al primo posto<\/strong><br \/>\n<\/span><\/p>\n<p><a href=\"https:\/\/blogs.cisco.com\/collaboration\/monthly-update-turbocharge-your-contact-center-with-cloud-based-cisco-webex-contact-center\">Il mese scorso<\/a> ho presentato alcune nuove entusiasmanti funzionalit\u00e0 con Webex Contact Center, il nostro pluripremiato contact center as a service (CCaaS) per contact center di piccole e grandi dimensioni.<\/p>\n<p>Questo mese stiamo introducendo miglioramenti a <a href=\"https:\/\/www.cisco.com\/c\/en\/us\/products\/contact-center\/webex-experience-management\/index.html\">Webex Experience Management<\/a>, la nostra soluzione di gestione dell&#8217;esperienza basata su IA\/ML sul cloud, che aiuta le aziende a seguire l&#8217;esperienza del cliente in tutti i punti di contatto dell&#8217;organizzazione, cos\u00ec da poter apportare migliorie con conseguente maggiore soddisfazione e minor abbandono da parte dei clienti.<\/p>\n<p>Ora che la maggior parte delle interazioni tra consumatori e aziende avviene online, la customer experience ha assunto un nuovo significato. La societ\u00e0 americana di consulenza manageriale McKinsey ha concluso che &#8220;Il vantaggio competitivo di un&#8217;azienda risiede nel vedere il mondo attraverso gli occhi del cliente&#8221;. Ascoltare i nostri clienti \u00e8 fondamentale, ma agire in base a ci\u00f2 che dicono \u00e8 ancora pi\u00f9 importante. I miglioramenti di questo mese si concentrano su come aiutare i clienti a raggiungere questi obiettivi.<\/p>\n<p><span><br \/>\n  <strong>Ecco le novit\u00e0<\/strong><br \/>\n<\/span><\/p>\n<p><span><br \/>\n  <strong>Webex Experience Management integrato con Webex Teams<\/strong><br \/>\n<\/span><\/p>\n<p>Abbiamo facilitato la ricezione di notifiche in tempo reale sui feedback forniti dai clienti nei sondaggi, cos\u00ec da poter agire rapidamente e &#8220;chiudere il cerchio&#8221;. Come? Integrando Webex Experience Management con Webex Teams. \u00c8 gi\u00e0 possibile impostare le notifiche di avviso su e-mail, SMS e molto altro: in pi\u00f9, con la nuova integrazione di Webex Teams, \u00e8 possibile ricevere automaticamente un messaggio di Teams per segnalare ad esempio una recensione negativa dei clienti.<\/p>\n<p>\u00c8 inoltre possibile utilizzare l&#8217;integrazione di Webex Teams per informare i team che devono essere avvisati di situazioni specifiche come una recensione positiva o un commento importante, ad esempio quando un cliente \u00e8 interessato a saperne di pi\u00f9 su un prodotto. Cos\u00ec si migliora la collaborazione interaziendale e i singoli e i team possono affrontare rapidamente il problema e trasformarlo in un&#8217;opportunit\u00e0 per aumentare i ricavi e migliorare KPI come CSAT e NPS.<\/p>\n<p><iframe loading=\"lazy\" title=\"Improving customer experience with Webex Experience Management and Webex Teams\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Mg3wuRK3OXo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span><br \/>\n  <strong>Webex Experience Management omnicanale completo<\/strong><br \/>\n<\/span><\/p>\n<p>Abbiamo migliorato la capacit\u00e0 di comprendere le esperienze dei clienti dopo l&#8217;interazione con l&#8217;azienda, introducendo pi\u00f9 opzioni di canali per sottoporre sondaggi ai clienti.<\/p>\n<p>Oggi \u00e8 possibile effettuare sondaggi tra i clienti in tempo reale tramite IVR e utilizzando un approccio di invio per gradi su SMS ed e-mail dopo una chiamata vocale. Si possono impostare sondaggi post-chiamata in base al pubblico di destinazione e alle tipologie di aziende e transazioni. Nell&#8217;ultima versione, abbiamo aggiunto pi\u00f9 canali in entrata e in uscita. Ora si possono effettuare sondaggi tra i clienti tramite chat web e firma via e-mail utilizzando l&#8217;invio graduale dopo una chat o un&#8217;interazione via e-mail, oltre che telefonica. Offrire pi\u00f9 opzioni di canali massimizza i tassi di risposta ai sondaggi e il feedback contestuale e migliora anche la capacit\u00e0 di conoscere meglio le esigenze e le preferenze dei clienti.<\/p>\n<p>Abbiamo introdotto pi\u00f9 canali anche in Webex Experience Management integrato nel desktop operatore dei contact center. Gli operatori hanno ora informazioni sul sentiment dei clienti e sulle esperienze passate delle interazioni intercorse via chat ed e-mail, oltre alle interazioni vocali con il cliente. Ci\u00f2 consente al contact center di comprendere davvero la situazione del cliente e di personalizzare ulteriormente l&#8217;interazione.<\/p>\n<p>Queste nuove funzionalit\u00e0 di Webex Experience Management sono attualmente disponibili per i clienti che utilizzano Cisco Webex Contact Center Enterprise e Unified Contact Center Enterprise.<\/p>\n<div id=\"attachment_338562\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-338562\" class=\"wp-image-338562 size-large\" src=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Customer_Experience_Journey-1024x576.png\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Customer_Experience_Journey-300x169.png 300w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Customer_Experience_Journey-768x432.png 768w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Customer_Experience_Journey-1024x576.png 1024w\" alt=\"Webex XM omnicanale completo\" width=\"640\" height=\"360\" \/><p id=\"caption-attachment-338562\" class=\"wp-caption-text\">Percorso della customer experience su desktop operatore<\/p><\/div>\n<p><span><br \/>\n  <strong>Registrazione stereo con Webex Contact Center<\/strong><br \/>\n<\/span><\/p>\n<p><a href=\"https:\/\/www.cisco.com\/c\/en\/us\/products\/contact-center\/webex-contact-center\/index.html\">Webex Contact Center<\/a> supporta ora la registrazione stereo per le conversazioni operatore-cliente: ci\u00f2 consente di distinguere chiaramente chi sta parlando e applicare analisi vocali sofisticate per il rilevamento del sentiment del cliente e il coaching degli operatori, allo scopo di migliorare le esperienze dei clienti. \u00a0Questa nuova funzionalit\u00e0 pu\u00f2 essere sfruttata nelle soluzioni di registrazione delle chiamate e di ottimizzazione della forza lavoro utilizzate dal contact center.<\/p>\n<p><span><br \/>\n  <strong>Nuovi data center per il Canada forniscono una residenza sicura dei dati nel paese<\/strong><br \/>\n<\/span><\/p>\n<p>Abbiamo ampliato le opzioni di residenza dei dati per Webex Contact Center e <a href=\"https:\/\/www.cisco.com\/c\/en\/us\/solutions\/collaboration\/webex-calling\/index.html\">Webex Calling<\/a> in Canada. Per i clienti canadesi, ci\u00f2 significa che i dati di configurazione, i record dei dati delle chiamate, le registrazioni delle chiamate e i dati dei rapporti possono essere archiviati e mantenuti in modo sicuro nella loro regione, il che \u00e8 particolarmente importante considerate le rigorose normative canadesi sulla riservatezza dei dati.<\/p>\n<p><span><br \/>\n  <strong>E ora?<\/strong><br \/>\n<\/span><\/p>\n<p>Non perderti il blog del prossimo mese in cui presenter\u00f2 le nuove funzionalit\u00e0 che migliorano la conformit\u00e0, la resilienza e l&#8217;amministrazione dei contact center.<\/p>\n<blockquote><p>Per saperne di pi\u00f9 su Webex Experience Management, leggi il nostro <a href=\"https:\/\/ebooks.cisco.com\/story\/three-pillars-of-customer-experience-management\/?ccid=cc001193&#038;oid=ebkco020248\">ebook<\/a>. Per saperne di pi\u00f9 sulle soluzioni di contact center cloud Cisco, visita il nostro <a href=\"https:\/\/www.cisco.com\/c\/en\/us\/products\/contact-center\/index.html\">sito web<\/a>.<\/p><\/blockquote>\n<p><strong>Scopri di pi\u00f9<\/strong><\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/cisco-is-identified-as-a-leader-in-aragons-globe-for-intelligent-contact-center-2020<\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/monthly-update-turbocharge-your-contact-center-with-cloud-based-cisco-webex-contact-center<\/p>\n<p>\u00a0<\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/better-than-being-there-with-webex-and-enabling-teachers-to-inspire-students-with-hybrid-learning<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Questo mese stiamo introducendo miglioramenti in Webex Experience Management, lo strumento che aiuta le aziende a seguire l&#8217;esperienza del cliente in tutti i punti di contatto dell&#8217;organizzazione, cos\u00ec da poter apportare migliorie con conseguente maggiore soddisfazione e minor abbandono da parte dei clienti.<\/p>\n","protected":false},"author":5501,"featured_media":382698,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5273,1565],"tags":[4278],"class_list":["post-382697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collaborazione","category-esperienza-clienti","tag-contact-center-as-a-service"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aggiornamento mensile: Potenziare il Net Promoter Score e la collaborazione sul posto di lavoro con le soluzioni Cisco Contact Center | Webex Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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