{"id":387560,"date":"2020-09-03T15:44:42","date_gmt":"2020-09-03T22:44:42","guid":{"rendered":"https:\/\/blog.webex.com\/uncategorized-it\/webinar-sul-futuro-del-lavoro-future-of-work-con-forrester-research-come-ospite-demistificare-il-ruolo-del-contact-center-nella-cx\/"},"modified":"2020-09-03T15:44:42","modified_gmt":"2020-09-03T22:44:42","slug":"webinar-sul-futuro-del-lavoro-future-of-work-con-forrester-research-come-ospite-demistificare-il-ruolo-del-contact-center-nella-cx","status":"publish","type":"post","link":"https:\/\/blog.webex.com\/it\/esperienza-clienti\/webinar-sul-futuro-del-lavoro-future-of-work-con-forrester-research-come-ospite-demistificare-il-ruolo-del-contact-center-nella-cx\/","title":{"rendered":"Webinar sul futuro del lavoro (Future of Work) con Forrester ..."},"content":{"rendered":"<h2><span><br \/>\n  <strong>Collegare due mondi per una customer experience migliore<\/strong><br \/>\n<\/span><\/h2>\n<p>Qual \u00e8 la prima cosa che ti viene in mente quando senti le parole &#8220;customer experience&#8221;?<\/p>\n<p>Deliziosa? Frustrante? Coesiva? Confusa?\u00a0 Ognuno di noi ha le proprie prospettive basate sulle nostre esperienze pi\u00f9 memorabili come consumatori, positive o negative.<\/p>\n<p>E quando senti dire &#8220;servizio clienti&#8221;?\u00a0 Potresti pensare che siano la stessa cosa. E in effetti sono strettamente connessi l&#8217;una all&#8217;altro, ma sono in realt\u00e0 due aree di attenzione separate all&#8217;interno delle aziende con cui lavoriamo. \u00a0Secondo il <a href=\"https:\/\/www.cisco.com\/c\/en\/us\/products\/contact-center\/contact-center-survey-2020.html\">sondaggio globale sui contact center<\/a> di Cisco, pi\u00f9 della met\u00e0 dei contact center fa ora riferimento a un responsabile della CX, e tuttavia il 72% dei decisori dei contact center afferma che la frammentazione delle esperienze dei clienti \u00e8 una delle 5 principali sfide aziendali che devono affrontare.<\/p>\n<p>Forrester definisce la customer experience come <em> il modo in cui i clienti percepiscono le loro interazioni con la tua azienda <\/em>. \u00a0In altre parole, la customer experience \u00e8 una &#8220;percezione&#8221;. \u00a0Mentre il servizio clienti \u00e8 un &#8220;intervento&#8221;. La differenza tra customer experience e servizio clienti \u00e8 nebulosa per molte aziende, il che comporta una mancanza di chiarezza sulla vera titolarit\u00e0 della customer experience (CX). La collaborazione tra i due \u00e8 fondamentale per raggiungere il successo della CX.<strong>\u00a0<\/strong><\/p>\n<h2><span><br \/>\n  <strong>Partecipa al nostro webinar Future of Work<\/strong><br \/>\n<\/span><\/h2>\n<p><a href=\"https:\/\/use.webex.com\/achievecxsuccess\">Unisciti a noi<\/a> gioved\u00ec 10 settembre 2020 alle 10 PT\/13 ET in questo approfondito webinar con Faith Adams, analista senior di Forrester Research, e Vinod Muthukrishnan, pioniere della CX e Chief Growth Officer della business unit Contact Center di Cisco, per discutere delle chiare differenze tra le due organizzazioni e dei passi che questi due gruppi possono compiere per costruire un programma olistico di Voice of the Customer, per risultati aziendali superiori.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-336929\" src=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Screen-Shot-2020-09-03-at-1.53.33-PM-1024x707.png\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Screen-Shot-2020-09-03-at-1.53.33-PM-300x207.png 300w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Screen-Shot-2020-09-03-at-1.53.33-PM-768x530.png 768w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2020\/09\/Screen-Shot-2020-09-03-at-1.53.33-PM-1024x707.png 1024w\" alt=\"Foto bio dei relatori per un webinar sul futuro del lavoro che vedr\u00e0 la partecipazione di Faith Adams, analista senior di Forrester Research, e Vinod Muthukrishnan, di Cisco Contact Center\" width=\"640\" height=\"442\" \/><\/p>\n<p>Partecipa al nostro webinar e ricevi il documento di Forrester Research &#8220;I professionisti della CX devono collaborare con i leader del servizio clienti&#8221;.<\/p>\n<blockquote><p>Non vediamo l&#8217;ora di vederti al nostro <a href=\"https:\/\/use.webex.com\/achievecxsuccess\">webinar<\/a> Future of Work il 10 settembre<sup><\/sup>!<\/p><\/blockquote>\n<p>Assicurati di consultare anche queste risorse:<\/p>\n<ul>\n<li>Per saperne di pi\u00f9 su\u00a0<a href=\"https:\/\/www.cisco.com\/c\/en\/us\/products\/contact-center\/webex-experience-management\/index.html\">Webex Experience Management<\/a><\/li>\n<li>Visita il nostro sito <a href=\"https:\/\/www.cisco.com\/go\/cc\">Cisco Contact Center solutions<\/a>.<\/li>\n<\/ul>\n<p>(1) CX Essentials, Forrester Research, Inc., luglio 21, 2020<\/p>\n<p><strong>Per saperne di pi\u00f9<\/strong><\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/introducing-webex-experience-management-simple-ai-powered-journey-analytics-transforms-customer-and-agent-experiences<\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/monthly-update-turbocharge-your-contact-center-with-cloud-based-cisco-webex-contact-center<\/p>\n<p>https:\/\/blogs.cisco.com\/collaboration\/cisco-is-identified-as-a-leader-in-aragons-globe-for-intelligent-contact-center-2020<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019ospite di Forrester Research e Cisco Contact Center esplorano la relazione tra CX e servizio clienti per creare la customer-centricity e il successo della customer experience<\/p>\n","protected":false},"author":5487,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5273,1565],"tags":[5276,4278],"class_list":["post-387560","post","type-post","status-publish","format-standard","hentry","category-collaborazione","category-esperienza-clienti","tag-call-center-it","tag-contact-center-as-a-service"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Webinar sul futuro del lavoro (Future of Work) con Forrester Research come ospite: Demistificare il ruolo del Contact Center nella CX | Webex Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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In this role, Vinod runs the Webex Customer Experience business unit and leads all product management, go-to-market, and operations activities. A serial entrepreneur and product visionary, Vinod is passionate about solving real customer pain points and building high-performing teams and communities. He joined Cisco through the acquisition of CloudCherry, a startup he co-founded and led as CEO, which laid the foundation for Webex Experience Management and Journey Data Services. Vinod has also held leadership roles at Uniphore and Webex Contact Center, driving innovation in AI and CPaaS. A former Merchant Marine officer and early pioneer in mobile trading technology, he now mentors founders, serves on the SaaSboomi Governing Council, and co-chairs the USISPF Startup Connect Program. Vinod lives in the Bay Area with his family and a vocal Husky and spends weekends strategizing cricket plays with his amateur league team.","url":"https:\/\/blog.webex.com\/it\/contributors\/vinodmuthukrishnan\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/posts\/387560","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/users\/5487"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/comments?post=387560"}],"version-history":[{"count":0,"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/posts\/387560\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/media?parent=387560"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/categories?post=387560"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.webex.com\/it\/wp-json\/wp\/v2\/tags?post=387560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}