{"id":382072,"date":"2021-05-12T05:00:03","date_gmt":"2021-05-12T12:00:03","guid":{"rendered":"https:\/\/blog.webex.com\/uncategorized-pt-br\/cisco-anuncia-intencao-de-adquirir-a-socio\/"},"modified":"2021-05-12T05:00:03","modified_gmt":"2021-05-12T12:00:03","slug":"cisco-anuncia-intencao-de-adquirir-a-socio","status":"publish","type":"post","link":"https:\/\/blog.webex.com\/pt-br\/gerenciamento-de-eventos\/cisco-anuncia-intencao-de-adquirir-a-socio\/","title":{"rendered":"Cisco anuncia inten\u00e7\u00e3o de adquirir a Socio"},"content":{"rendered":"<p><strong>Atualiza\u00e7\u00e3o de 08\/07\/21: A Cisco est\u00e1 satisfeita por ter conclu\u00eddo a aquisi\u00e7\u00e3o do Socio Labs e d\u00e1 as boas-vindas \u00e0 equipe do Socio na Cisco!<\/strong><\/p>\n<hr \/>\n<h2><span><br \/>\n  <strong>A pr\u00f3xima gera\u00e7\u00e3o de eventos ser\u00e1 h\u00edbrida<\/strong><br \/>\n<\/span><\/h2>\n<p>N\u00e3o h\u00e1 d\u00favida de que a pandemia mudou para sempre a forma como o mundo funciona, acelerando as transforma\u00e7\u00f5es digitais e colocando os holofotes em solu\u00e7\u00f5es que permitem experi\u00eancias de trabalho remoto produtivas e inclusivas.\u00a0Essa din\u00e2mica ficou profundamente aparente na \u00e1rea de eventos; quando a participa\u00e7\u00e3o pessoal foi interrompida, os planejadores de eventos foram for\u00e7ados a adotar um formato apenas virtual. Agora, enquanto a recupera\u00e7\u00e3o continua, o modelo de evento h\u00edbrido (aquele que combina o alto envolvimento de um evento presencial com o alcance de um evento virtual) est\u00e1 emergindo como o novo normal.<\/p>\n<p>Conforme os mundos f\u00edsico e virtual come\u00e7am a se misturar, este novo mundo de eventos h\u00edbridos pode fornecer novas experi\u00eancias fant\u00e1sticas, mas tamb\u00e9m cria novos desafios para organizadores e planejadores. Como voc\u00ea gerencia o aumento de risco, complexidade e custo associados \u00e0 integra\u00e7\u00e3o de diferentes plataformas, ferramentas e tecnologias? De quais ferramentas voc\u00ea precisa para criar experi\u00eancias de eventos h\u00edbridos que alcancem grandes p\u00fablicos <em>e<\/em> ofere\u00e7am alto envolvimento?<\/p>\n<p>Os eventos h\u00edbridos requerem um produto fundamentalmente diferente. Os organizadores de eventos precisam de uma solu\u00e7\u00e3o que habilite recursos pr\u00e9-evento, como ingressos, registro e criadores de agenda, juntamente com recursos durante o evento, como webcast de alta qualidade, bate-papo e participa\u00e7\u00e3o do p\u00fablico e networking. E assim que o evento terminar, os planejadores do evento querem garantir que manter\u00e3o o contato com os participantes, cultivar relacionamentos e obter informa\u00e7\u00f5es sobre a participa\u00e7\u00e3o no evento.<\/p>\n<p><a href=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-home-future-is-hybrid@2x.png\"><br \/>\n  <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-364724\" src=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-home-future-is-hybrid@2x-1024x550.png\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-home-future-is-hybrid@2x-300x161.png 300w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-home-future-is-hybrid@2x-768x413.png 768w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-home-future-is-hybrid@2x-1024x550.png 1024w\" alt=\"\" width=\"640\" height=\"344\" \/><br \/>\n<\/a><\/p>\n<p>\u00a0<\/p>\n<h2><strong>Trazendo tecnologia de eventos poderosa para o Webex<\/strong><\/h2>\n<p>Temos o prazer de anunciar a inten\u00e7\u00e3o da Cisco de adquirir a Socio Labs, Inc., uma plataforma de tecnologia de eventos moderna com sede nos Estados Unidos, projetada para impulsionar os eventos h\u00edbridos do futuro. Com a plataforma de gerenciamento de eventos de ponta a ponta do Socio, a Cisco fornecer\u00e1 aos organizadores de eventos tudo o que eles precisam para realizar um evento presencial, virtual ou h\u00edbrido com sucesso.<\/p>\n<p>Com a adi\u00e7\u00e3o do Socio ao nosso portf\u00f3lio, a Cisco permitir\u00e1 que os organizadores de eventos forne\u00e7am a mesma experi\u00eancia inclusiva para os participantes presenciais e virtuais de eventos de qualquer tipo, tamanho e formato. O Socio permite o registro de marca altamente personaliz\u00e1vel e f\u00e1cil de usar, al\u00e9m de experi\u00eancias atraentes e integradas na Web, em dispositivos m\u00f3veis e no sal\u00e3o de eventos, al\u00e9m de oferecer an\u00e1lises em tempo real e percep\u00e7\u00f5es acion\u00e1veis sobre os participantes do evento, patrocinadores, expositores e muito mais. Com a tecnologia do Socio, os organizadores de eventos s\u00e3o capazes de promover o envolvimento cont\u00ednuo dos participantes, criando e mantendo perfis e prefer\u00eancias, e atendendo aos participantes em uma jornada personalizada ao longo do ciclo de vida de todos os seus eventos. Os eventos h\u00edbridos precisam atender tanto ao p\u00fablico presencial quanto ao virtual, e o Socio oferece experi\u00eancias igualmente envolventes e inclusivas<strong> <\/strong>para todos. Os participantes do evento podem ver as sess\u00f5es, participar do envolvimento do p\u00fablico e desfrutar de networking interativo, independentemente de como eles participam do evento.<\/p>\n<h2><span><br \/>\n  <strong>O conjunto de tecnologias mais robusto para apoiar o futuro dos eventos<\/strong><br \/>\n<\/span><\/h2>\n<p>A Cisco tamb\u00e9m anunciou recentemente a aquisi\u00e7\u00e3o da <a href=\"https:\/\/blogs.cisco.com\/collaboration\/a-more-engaging-and-inclusive-meeting-experience-powered-by-cisco-slido\">Slido<\/a>, uma tecnologia de envolvimento de p\u00fablico l\u00edder do setor. Juntas, Webex, Slido e Socio criar\u00e3o a plataforma de tecnologia de eventos mais abrangente do setor, combinando os melhores recursos de cada uma dessas empresas.<\/p>\n<p>Com as inova\u00e7\u00f5es de ponta do Webex em reuni\u00f5es, como compartilhamento imersivo e tradu\u00e7\u00f5es em tempo real, os recursos de envolvimento do p\u00fablico do Slido, como enquetes e perguntas e respostas e a tecnologia de gerenciamento de eventos h\u00edbridos de ciclo de vida completo da Socio, os organizadores de eventos ser\u00e3o capazes de planejar e executar eventos h\u00edbridos com um conjunto de tecnologias unificado de um \u00fanico fornecedor.<\/p>\n<p>\u00c9 tudo quest\u00e3o de integra\u00e7\u00e3o e inova\u00e7\u00e3o. A abordagem de solu\u00e7\u00e3o \u00fanica e integrada permitir\u00e1 que gerentes de eventos e profissionais de marketing organizem todo tipo de evento imagin\u00e1vel (interno e externo, virtual e presencial, de pequena ou grande escala), sem os riscos e percal\u00e7os da integra\u00e7\u00e3o de sistemas atuais. E, \u00e0 medida que os gerentes de eventos e profissionais de marketing reinventam o futuro com eventos h\u00edbridos, os recursos do Webex em hardware, software, SaaS e suporte impulsionar\u00e3o a inova\u00e7\u00e3o sem precedentes no setor de eventos.<\/p>\n<p><a href=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-virtual-event-platform-event-communities@2x.png\"><br \/>\n  <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-364989\" src=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-virtual-event-platform-event-communities@2x-1024x973.png\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-virtual-event-platform-event-communities@2x-300x285.png 300w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-virtual-event-platform-event-communities@2x-768x730.png 768w, https:\/\/storage.googleapis.com\/blogs-images\/ciscoblogs\/1\/2021\/05\/socio-virtual-event-platform-event-communities@2x-1024x973.png 1024w\" alt=\"\" width=\"640\" height=\"608\" \/><br \/>\n<\/a><\/p>\n<p>\u00a0<\/p>\n<h2><span><br \/>\n  <strong>O Webex est\u00e1 liderando o caminho para impulsionar os eventos h\u00edbridos do futuro<\/strong><br \/>\n<\/span><\/h2>\n<p>Nossa vis\u00e3o \u00e9 fornecer a experi\u00eancia mais integrada, inclusiva, envolvente e inteligente para os participantes de reuni\u00f5es e eventos para todos, independentemente do local ou dispositivo que usam para participar. Com a aquisi\u00e7\u00e3o da Socio, a Webex estar\u00e1 a um passo mais pr\u00f3ximo de alcan\u00e7ar essa vis\u00e3o, fornecendo a tecnologia necess\u00e1ria para alimentar os eventos h\u00edbridos do futuro.<\/p>\n<p><strong>Saiba mais<\/strong><\/p>\n<p><a href=\"https:\/\/blog.webex.com\/pt-br\/videoconferencia\/o-que-ha-de-novo-no-webex-maio-de-2021\/\">Novidades no Webex: Maio de 2021<\/a><\/p>\n<p><a href=\"https:\/\/blogs.cisco.com\/collaboration\/building-hybrid-work-experiences-details-matter\">Construindo experi\u00eancias de trabalho h\u00edbrido: Detalhes que importam<\/a><\/p>\n<p><a href=\"https:\/\/blog.webex.com\/pt-br\/videoconferencia\/marcar-mensagens-como-nao-lidas-calendario-de-agendamento-no-aplicativo-webex-no-linux-e-mais-na-atualizacao-de-maio-do-aplicativo-webex\/\">Atualiza\u00e7\u00e3o de maio: Marcar mensagens como n\u00e3o lidas, calend\u00e1rio de agendamento no aplicativo, Webex no Linux e muito mais no aplicativo Webex<\/a><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Temos o prazer de anunciar a inten\u00e7\u00e3o da Cisco de adquirir a Socio, Labs, Inc., uma plataforma de tecnologia de eventos moderna com sede nos Estados Unidos, concebida para proporcionar os eventos h\u00edbridos do futuro.<\/p>\n","protected":false},"author":308,"featured_media":382073,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14447],"tags":[5408,4339],"class_list":["post-382072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gerenciamento-de-eventos","tag-envolvimento-do-publico","tag-webex-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cisco anuncia inten\u00e7\u00e3o de adquirir a Socio | Webex Blog<\/title>\n<meta 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