{"id":383623,"date":"2022-01-10T09:52:18","date_gmt":"2022-01-10T17:52:18","guid":{"rendered":"https:\/\/blog.webex.com\/uncategorized-pt-br\/a-democratizacao-da-cpaas-webex-connect-da-cisco\/"},"modified":"2022-02-02T14:41:36","modified_gmt":"2022-02-02T22:41:36","slug":"a-democratizacao-da-cpaas-webex-connect-da-cisco","status":"publish","type":"post","link":"https:\/\/blog.webex.com\/pt-br\/experiencia-do-cliente\/a-democratizacao-da-cpaas-webex-connect-da-cisco\/","title":{"rendered":"A democratiza\u00e7\u00e3o da CPaaS \u2013 Webex Connect da Cisco"},"content":{"rendered":"<p>Como engenheiro de profiss\u00e3o e ex-desenvolvedor de software, sou fascinado pelo mercado de CPaaS (Communications Platform as a Service). Por qu\u00ea? Porque, independentemente da promessa de facilidade de uso e agilidade, as plataformas CPaaS afirmam oferecer, a tecnologia, as ferramentas, os conjuntos de habilidades e as intera\u00e7\u00f5es necess\u00e1rias para entregar o resultado desejado dependem de pessoas que tenham treinamento e forma\u00e7\u00e3o semelhantes aos meus.  A Cisco est\u00e1 mudando o mercado de CPaaS, permitindo que as empresas se concentrem n\u00e3o na <u>mec\u00e2nica<\/u>, mas na <u>experi\u00eancia<\/u> de cria\u00e7\u00e3o de aplicativos alimentados por CPaaS. <\/p>\n<h3><\/h3>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1.jpg\"><br \/>\n  <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-383210\" src=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1.jpg\" alt=\"CPaaS\" width=\"788\" height=\"788\" srcset=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1.jpg 520w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1-300x300.jpg 300w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1-150x150.jpg 150w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/CPaaS-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 788px) 100vw, 788px\" \/><br \/>\n<\/a><\/p>\n<h2>O mercado atual de CPaaS<\/h2>\n<p>O mercado de CPaaS \u00e9 uma \u00e1rea de tecnologia em r\u00e1pido crescimento, avaliada em mais de US$ 4 bilh\u00f5es, chegando \u00e0 cada de, aproximadamente, US$ 17 bilh\u00f5es at\u00e9 2024, de acordo com a <a href=\"https:\/\/www.idc.com\/getdoc.jsp?containerId=US46864820\">IDC<\/a>. O que \u00e9 surpreendente no mercado de CPaaS n\u00e3o \u00e9 apenas o crescimento esperado, mas tamb\u00e9m a promessa de que os aplicativos baseados em CPaaS podem tornar empresas e seus clientes mais pr\u00f3ximos do que nunca.<\/p>\n<p>A CPaaS representa um conjunto de servi\u00e7os de comunica\u00e7\u00e3o baseados em nuvem que fornecem os blocos de constru\u00e7\u00e3o para permitir voz, v\u00eddeo, mensagens avan\u00e7adas, intelig\u00eancia artificial e an\u00e1lises nos aplicativos que usamos todos os dias.\u00a0 Pense em quando voc\u00ea usou v\u00eddeo para realizar uma consulta de sa\u00fade virtual com seu m\u00e9dico ou usou um bot de bate-papo bidirecional em tempo real para solicitar uma cota\u00e7\u00e3o de seguro de um provedor de seguros. Essas intera\u00e7\u00f5es individuais se combinam em experi\u00eancias interativas digitais cont\u00ednuas e di\u00e1rias, alimentadas por aplicativos CPaaS na nuvem.<\/p>\n<h2>Resolvendo o problema atual de CPaaS<\/h2>\n<p><a href=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM.png\"><br \/>\n  <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-381667\" src=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM.png\" alt=\"experi\u00eancia agrad\u00e1vel do paciente\" width=\"2374\" height=\"1184\" srcset=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM.png 980w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM-300x150.png 300w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM-1024x511.png 1024w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM-768x383.png 768w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM-1536x766.png 1536w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Screen-Shot-2021-12-09-at-11.54.15-AM-2048x1021.png 2048w\" sizes=\"auto, (max-width: 2374px) 100vw, 2374px\" \/><br \/>\n<\/a><\/p>\n<p>Mesmo com o crescimento do mercado e a promessa de resultados de neg\u00f3cios bem-sucedidos, a tecnologia CPaaS atual apenas para desenvolvedores ainda tem um problema. Em sua forma atual, \u00e9 simplesmente muito complexa para as empresas consumirem facilmente. Aqueles que criam aplicativos baseados em CPaaS s\u00e3o desconectados da experi\u00eancia do usu\u00e1rio final. Eles criam e integram aplicativos baseados em CPaaS com base em casos de uso, com cada aplicativo tendo suas pr\u00f3prias APIs e integra\u00e7\u00f5es.<\/p>\n<p>Isso faz com que desenvolvedores e arquitetos gastem muito tempo gerenciando o c\u00f3digo, a infraestrutura e as integra\u00e7\u00f5es necess\u00e1rias para alimentar centenas de aplicativos desconectados de finalidade \u00fanica, em vez de se concentrar nos resultados dos neg\u00f3cios. Como resultado, a implementa\u00e7\u00e3o da CPaaS para interagir e engajar com os clientes \u00e9 relegada \u00e0s equipes de desenvolvimento de software que ficam atoladas na mec\u00e2nica da CPaaS, levando a uma experi\u00eancia do cliente que n\u00e3o corresponde ao que a empresa imaginou originalmente.<\/p>\n<p><a href=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-scaled.jpg\"><br \/>\n  <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-381677\" src=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-scaled.jpg\" alt=\"Solu\u00e7\u00e3o CPaaS para empresas\" width=\"2560\" height=\"1351\" srcset=\"https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-scaled.jpg 980w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-300x158.jpg 300w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-1024x540.jpg 1024w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-768x405.jpg 768w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-1536x810.jpg 1536w, https:\/\/blog.webex.com\/wp-content\/uploads\/2021\/12\/Picture11-2048x1081.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><br \/>\n<\/a><\/p>\n<h2>Cisco Webex Connect<\/h2>\n<p>Anunciado no <a href=\"http:\/\/webexone.com\/\">WebexOne<\/a>, o <a href=\"https:\/\/www.webex.com\/products\/cpaas.html\">Webex Connect<\/a> \u00e9 a integra\u00e7\u00e3o do recurso CPaaS da IMImobile no portf\u00f3lio Webex. O Webex Connect \u00e9 uma plataforma CPaaS para empresas que fornece um \u00fanico ponto de orquestra\u00e7\u00e3o para automatizar jornadas de comunica\u00e7\u00e3o de ponta a ponta. Nossa estrat\u00e9gia \u00e9 convidar a todos, incluindo desenvolvedores, analistas de neg\u00f3cios, gerenciamento de produtos e marketing, para gerenciar sua parte da experi\u00eancia do cliente.<\/p>\n<p>O Webex Connect \u00e9 uma plataforma CPaaS completa, e, com a recente aquisi\u00e7\u00e3o da IMImobile, a Cisco tamb\u00e9m \u00e9 um agregadora de SMS. A plataforma Webex Connect abstrai a complexidade de criar e gerenciar aplicativos CPaaS. Ela oferece um conjunto de ferramentas estendido que atende a v\u00e1rios usu\u00e1rios de neg\u00f3cios, desenvolvedores, arquitetos e analistas, e permite que eles acelerem e otimizem a inova\u00e7\u00e3o digital.<\/p>\n<p>https:\/\/youtu.be\/g7ZXUu7gZ48<\/p>\n<p>Ao aproveitar o criador de fluxo visual Webex Connect, o conjunto de ferramentas de baixo c\u00f3digo estendido e os recursos pr\u00e9-criados, sua empresa pode criar rapidamente experi\u00eancias digitais do cliente que se integram perfeitamente aos aplicativos e processos voltados para o cliente e o parceiro.<\/p>\n<blockquote><p>Mas n\u00e3o acredite apenas na minha palavra, confira o guia de <a href=\"https:\/\/imimobile.com\/resources\/eguide\/enterprise-cpaas-buyers-guide\">Compradores de CPaaS para empresas<\/a> e conhe\u00e7a hist\u00f3rias de clientes e estudos de caso. Al\u00e9m disso, d\u00ea uma olhada no <a href=\"https:\/\/www.webex.com\/products\/cpaas.html\">Webex Connect<\/a> para saber mais.<\/p><\/blockquote>\n<p><strong>Saiba mais<\/strong><\/p>\n<p><a href=\"https:\/\/blog.webex.com\/pt-br\/experiencia-do-cliente\/cada-interacao-conta-com-cpaas-corporativa\/\">Cada intera\u00e7\u00e3o conta com CPaaS para empresas<\/a><\/p>\n<p><a href=\"https:\/\/blog.webex.com\/pt-br\/trabalho-hibrido\/elevando-as-experiencias-de-trabalho-e-clientes-em-um-mundo-hibrido\/\">Elevando o trabalho e as experi\u00eancias do cliente em um mundo h\u00edbrido<\/a><\/p>\n<p><a href=\"https:\/\/blog.webex.com\/pt-br\/experiencia-do-cliente\/reimaginacao-das-experiencias-do-cliente-com-o-webex\/\">Reimaginando as experi\u00eancias do cliente com o Webex<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como engenheiro de profiss\u00e3o e ex-desenvolvedor de software, sou fascinado pelo mercado de CPaaS (Communications Platform as a Service). Por [&hellip;]<\/p>\n","protected":false},"author":5531,"featured_media":407482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1566],"tags":[7400,15112],"class_list":["post-383623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-experiencia-do-cliente","tag-webex-connect-pt-br","tag-workforce-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A democratiza\u00e7\u00e3o da CPaaS \u2013 Webex Connect da Cisco | Webex Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.webex.com\/pt-br\/experiencia-do-cliente\/a-democratizacao-da-cpaas-webex-connect-da-cisco\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A democratiza\u00e7\u00e3o da CPaaS \u2013 Webex Connect da Cisco | Webex Blog\" \/>\n<meta property=\"og:description\" content=\"Como engenheiro de profiss\u00e3o e ex-desenvolvedor de software, sou fascinado pelo mercado de CPaaS (Communications Platform as a Service). 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