Two years in a row, and our momentum is stronger than ever! Frost & Sullivan has once again named Cisco the clear leader in meeting room video conferencing devices, ranking us highest for both innovation and growth in their 2025 Frost Radar report. Not only did we hold our top spot, we pulled further ahead of the competition. But what excites me most isn’t the recognition itself; it’s what it stands for. We’re turning our promise to customers into real progress, delivering products that make collaboration more impactful for everyone.
Frost and Sullivan Radar: Meeting Room Video Conferencing Devices, 2025
Why This Matters Now
We’re at an inflection point. Collaboration is no longer just about connecting people to people. It’s evolving into something more orchestrated, where humans work alongside AI agents, and those agents coordinate with each other to remove friction and surface insights. The meeting room sits at the center of this transformation, and the infrastructure powering it has never been more important.
What Sets Us Apart
In this year’s report, Roopam Jain and the Frost & Sullivan team highlighted several areas where we’ve made meaningful progress—and where customers are seeing real value.
AI that works in the background. Our NVIDIA-powered AI capabilities in RoomOS 26 don’t just process data – they anticipate needs. Dynamic camera mode chooses the best view at any moment, so participants don’t have to fumble with controls. Notetaker generates meeting summaries and action items even when you’re not on a video call—because valuable collaboration happens everywhere, not just in scheduled meetings.
Open by design. Whether your organization runs on Webex, Microsoft Teams, Zoom, or Google Meet, our devices support your workstyle. We prioritize interoperability because we believe flexibility shouldn’t come with compromise. Your choice of platform shouldn’t limit your choice of hardware—or vice versa.
Built for IT teams. Control Hub is the nerve center for device management, now integrated with ThousandEyes for network observability. Tools like Workspace Designer help IT teams design and scale room deployments confidently. And the Workspace Advisor uses intelligence at the edge and device cameras to capture the room, build a digital twin, and suggest layout, setup, and infrastructure changes for better experiences.
Sustainability at the core. From circular design principles to reducing post-consumer plastics and cutting energy consumption, we’re building devices that respect both people and planet. It matters to our customers; it matters to us.
Buildings get smarter. Our devices aren’t islands. They’re connected to a broader platform that transforms meeting rooms into smart spaces, with insights on utilization, environmental conditions, and workplace optimization that help organizations support modern work.
“Cisco’s leadership in room devices is rooted in its ability to anticipate what’s next and deliver innovation that transforms the way people work. Its full-stack approach—across intelligent hardware, software, and AI—goes beyond connecting people; it creates a foundation for the future of work.
By combining intelligent devices with full-stack observability and multi-layered security, Cisco is enabling organizations to unlock the full potential of AI and big data. Cisco’s broad portfolio of collaboration devices, and commitment to openness and customer choice through both rapid innovation with Webex and native integrations with Microsoft Teams and Zoom will continue to drive its growth trajectory.”
Roopam Jain, VP of Research, Frost & Sullivan
This Frost & Sullivan recognition is part of a trend we’ve seen throughout 2025. IDC named us a Leader in their MarketScape for Enterprise Video Conferencing, and Omdia did the same in their Universe report for Smart Collaboration Devices.
I’m not sharing this to collect accolades. Rather, these independent assessments validate that we’re solving real problems for real customers. And more importantly, they push us to keep raising the bar.
This recognition belongs to the hundreds of engineers, designers, product managers, and UX experts at Cisco who show up every day. I’m consistently amazed by their ability to balance relentless innovation with deep empathy for the people using our products, whether that’s an executive in a boardroom or an IT admin managing 500 rooms across three continents.
Connected Intelligence
The features we announced at WebexOne in September—our agentic Director, Notetaker, and Workspace Advisor—aren’t isolated capabilities. They’re building blocks for what we’re calling Connected Intelligence: the seamless integration of people, AI, and AI systems working together across all conversations, devices, and platforms.
This brings intelligence to where work already happens, connecting the workflows already in motion. Think of it as orchestration, not automation. The goal isn’t to replace human connection; it’s to remove the friction that gets in the way of great collaboration. It’s about making meetings more inclusive, making IT’s job more manageable, and making workplaces more adaptable to however work evolves next.
What’s next
As we close out 2025, our teams are already deep into what’s coming next. Expect continued innovation around agentic AI workflows, deeper integrations that support IT teams, and tools that make deploying and managing collaboration experiences simpler, more repeatable, and scalable across global organizations.
As we head into the new year, I’m grateful to our customers who challenge us to do better, to our analyst partners who push us to think critically, and to our teams who inspire me daily with their creativity and commitment.
Here’s to a 2026 filled with even better meetings, smarter workplaces, and innovations that make work better.
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