Connecting fans with sports with #LifeOnWebex
So often, sport provides a respite from a chaotic world. It brings people together around a shared passion and offers a welcome distraction from our stressful lives. But what happens when that too goes away?
Today, the importance of technology in bringing people together has become more apparent than ever, which is why we have been working hard over the past few weeks to leverage our partnerships across the sports and entertainment industries in meaningful and relevant ways. By working together with our partners at the United States Golf Association, City Football Group, Jimmy Kimmel Live and more, we’re trying to bring some of that connection to fans around the world and showcase what #LifeOnWebex is all about.
Here’s a look at what we’ve been up to:
Connecting players with fans
Together with New York City Football Club, we launched a program entitled “The Friendly Match” connecting players from the club with local fans via Webex to help lift their spirits. I highly recommend checking out this heartwarming kickoff to the series and stay tuned for episodes all week long on both NYCFC and Cisco’s social channels. Plus, check out NYCFC social channels as host Ian Paul Joy interviews players multiple times per week via Webex.
Best of golf
We partnered with golf influencer Erik Anders Lang to host the largest pro golfer podcast ever via Webex, featuring seven of our #TeamCisco ambassadors. The group discussed everything from how they’re keeping busy, to swing thoughts, dream destinations and more. #Squadgoals, indeed. We’re also supporting GOLF.com’s new project “That’s Debatable,” where GOLF editors are using Webex to face off in a March Madness-style bracket debating hot topics in the game.
Keeping Hollywood connected
We’re also keeping Hollywood connected by helping shows like Jimmy Kimmel Live broadcast remotely. We’ve been working with Jimmy Kimmel Live for six years now, and like many of our customers, they use a mix of Cisco Webex devices and collaboration software. Check out the clip below of Jimmy interviewing Ellen DeGeneres via Webex in a recent episode.
Supporting what matters
Finally, we were honored to be a part of in Global Citizen’s One World: Together at Home special event that supported the World Health Organization’s global fight against the pandemic. The event featured incredible performances by artists like Lady Gaga, Chris Martin, John Legend, and more, and raised more than $125M towards the fight against COVID-19. If you missed it, you can watch the performances from the event here.
Be sure to stay tuned to the @Webex channel over the coming weeks and months to see how our partners and athletes are living their best #LifeonWebex.
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